Telepathy Facts Interesting Read

Roles that are followed by Project Management Methodology

It is a practice of initiating, planning, executing, controlling and closing the work of a team. The central objective of project management is to achieve all the project goals within the given constraints. 

Read More: https://goo.gl/Gdu6b4

Cisco and Amazon Collaboration to Simplify Cloud Application Deployments

Network service provider Cisco has partnered with Amazon Web Services to offer a product that enables developers to build applications in the cloud. With these applications, customers can use Amazon’s data centers to operate business applications seamlessly. 

This is one of the largest manufacturers of routers and switches that help the computer networks to share data and high revenue.

More on this here: https://goo.gl/jd4W3s

In the world of electronic communications, nothing is familiar to a phone call. It may seem that with the progress of technology, everything has changed, but there are many issues from the last millennium that persists in the voice services, along with new challenges with the latest technologies.

Although a solution to the problems would be fantastic, the problem is that some of the concerns will remain with voice services for some time to come. The issues do not reflect any lack of technology but rather elements of human nature and interpersonal relationships.

SEO Trends Influencing the E-Commerce Industry

The algorithms used by major tech giants have developed gradually because of their investment in money, time and energy. As a result, search engine optimization (SEO) trends and leads to marketing tactics are constantly changing the present technological world. 

The SEO marketing strategies, which are already in place for e-commerce businesses, need to adopt the changes to remain relevant and dominate in their respective markets.

In a voice-search-dominated world, most of the searches are in the form of questions. So it is very important to structure the content in the website according to the questions. The content should be able to answer a potential customer’s questions. 

The optimisation of the questions is necessary. By using smart SEO tactics, this voice search technology can be accessed 24/7. Amazon's Alexa, Siri, and Cortana are some of the voice search technologies which allow voice interactions via phone, when in a car, and at home.

Full article here: SEO for e-commerce

https://medium.com/@me_isbella/trends-in-entertainment-industry-c4131a39fd6a 

The Pathway for Retailers to Attain Better Customer Loyalty

Today, loyalty programs have become one of the most powerful arsenals used by global retailers to incentivize consumers, ensure repeat business, and subsequently increase ROI. Recent surveys indicated that over 62 percent of these retailers plan on revamping their loyalty offerings next year, while many others are already battle-ready with offers no shopper can ignore.

However, to have a successful loyalty program in place, it is vital that retailers need to understand customers’ behavior and preferences. A global study across retail and hotels published by Oracle Retail highlighted the fact that many organizations have the wrong idea about the end-users’ likes and dislikes.

For example, 58 percent of the retailers believed that consumers would sign up for every program they offered, but in reality, nearly 70 percent of the end-users limit their participation. This shows that organizations need to first understand the mindset that drives customer loyalty perceptions and then develop engaging programs accordingly.

Better Customer Loyalty for Retailers 

The trend of making services customer-oriented is a direct result of rising demands among customers for better services, and the best way for banks to achieve it is through the use of analytics. Technology is the most crucial aspect of the digital age, but so are the customers and their changing expectations on service providers. Improved customer services enhance business opportunities and increase brand value, due to which banks are prioritizing it.  

Under the traditional approach, banks collected customer information to build databases that could be used to disburse services. Now, customer data has become easily accessible, and analytics solutions are empowering banks to leverage the data for improving customer services.

The use of analytics in the banking sector is not new. Several processes are already using data analytics solutions to hike the efficiency of operations across departments. However, the potential of analytics in improving customer service is incredibly high, making it an indispensable tool for banks. The following list throws light on the factors which make analytics important for CIOs in their quest to help banks improve customer service.

• Handling Vast Data Volumes Effectively

There are several constraints when it comes to handling analytics through traditional approaches. With the exponential rise in the amount of customer data available with banks, manual analytics is out of the question now. Advanced data analytics solutions are equipped...

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What is Content Shock? | Vitamins Part 3

Past research shows that there are now more than 4 billion internet users all over the world. More than 3.2 billion of these people are active social media users.

This may seem like a good thing for marketers. More users mean a bigger audience for your brand, right?

We hate to burst your bubble, but this may not necessarily be the case.

Content Shock, as coined by Mark Schaefer, is an existing phenomenon that is rooted on two things: the astounding and exponentially expanding volume of online content that we have today and the audience’s limited capacity to consume them.

Yes, innovative technology in our audience’s lifestyle have increased the market’s capacity to consume content. However, this rate has been consistently overpowered by the rate at which content producers launch material online. Let’s take a look at these figures as examples:

> Youtube: More than 500 hours of video are uploaded every minute (this is equal to 21 straight days of consumable videos launched every 60 seconds)

> Instagram: As of June 2018, there were 400 million daily Instagram stories users (this is more than the US population as of 2018)

> Facebook: 350 million photos uploaded on a daily basis

Just imagine how long it would take a person to view all this content in one sitting!

Content has turned into one of the most valuable tools for marketers. However, at present, content is already commoditized. And what happens when there is a surplus of content supply against the audience’s demand for it? As marketers, it will mean that we need to produce valuable content that stands out and makes audiences want to interact with us. We need to find strategically creative ways to boost organic consumption; and we need to explore tools that we can use to optimize results.

At the end of the day, the power to choose which content to consume is in our audience’s hands. Thus, we need to produce engaging materials that will make them want to invest their time and attention.

Vitamins by VCS is a series of vlogs/blogs that provide tips and hacks for growing a business and creating content for your brand. You can watch the full series by following us on Youtube (youtube.com/vitalstrats) or visiting our IG TV channel (instagram.com/vitalstrats).

Hacking Aging: A Strategy to Use Big Data From Medical Studies to Extend Human Life

“Age is the most important single risk factor for the incidence of chronic diseases and ultimately, death. The mortality rate increases exponentially with age and doubles approximately every eight years, as described by the Gompertz law of mortality. The incidence of specific diseases, such as cancer or stroke, also accelerates after the age of about forty, and doubles at a rate that mirrors the mortality rate doubling time. It is therefore entirely plausible to think that there is a single underlying process, the driving force behind the progressive reduction of the organism’s fitness leading to the increasing susceptibility to diseases and death, that is aging itself. There is, however, no fundamental law of nature requiring exponential morbidity and mortality risk trajectories. The acceleration of mortality is thus the most important characteristics of aging process. It varies dramatically even among closely related mammalian species and hence appears to be a tunable phenotype. Here we follow how big data from large human medical studies, and analytical approaches borrowed from physics of complex dynamic systems can help to reverse engineer the underlying biology behind Gompertz mortality law. With this approach we hope to generate predictive models of aging and for systematic discovery of biomarkers of aging followed by identification of novel therapeutic targets for future anti-aging interventions”. Reblog with caption 🙃

Scientists may have found a way to treat cancer without chemotherapy by replicating our body's own self-destruct system

“US scientists recently discovered a genetic "kill code” in our cells that could theoretically be used to treat cancer without chemotherapy". Reblog with caption 🙃